Branding & Graphic Design Tips - Pinning

Pinterest is a fantastic way of both sharing your work and favorite finds and it's also a great way to find inspiration. For our own work and our client base ( operating in the wedding & events industry ) it has become essential to check out the latest on Pinterest.

Many of us come across wonderful things we must repin, but what if these finds had never been pinned in the first place? We can't just rely on others to inspire us, we need to add interesting content ourselves to continue this wonderful global community of interesting ideas and stunning images!

In order to do this we should keep up to date with our favorite reads, websites and blogs, pinning as you go - instead of checking your Pinterest feed and clicking through to the odd content or 'saving it for later'. I have been guilty of this and I found that I missed the enjoyment of my favorite reads! 

What's this got to do with business? Well here are a few points to consider:

• If you don't add your work to Pinterest who will?
• Pinterest sends a lot of traffic to your website & blog - if you have interesting pins/content you will gain more followers and a bigger audience.
• Sharing inspirations with people with similar style & tastes builds good contacts.
• Keeping your own creativity is good for your workflow as a creative.

Today I declare that I will make more time to keep up-to-date with my favorite reads, blogs and websites and make more of an effort to pin directly from them for my Pinterest followers to see and share too. You can see them { here }

. See more of our series of Branding & Graphic Design Tips for fellow creatives { here } .

Branding & Graphic Design Tips - Good Design Vs Bad Design

To the left is a design by ourselves and it was part of one of our design concepts and mood boards. Opposite is an example of the dreaded DIY design. If all our mood boards looked like this we wouldn't have any readers, fans or clients! We wouldn't inspire anyone and we definitely would not sell ourselves.

Ask yourself -

Which would attract you more? { Will your company lose out to competitors with better design }
Which would you rather read? { Can you attract more clients with better design }
Which would you trust more? { Will a client hire you if your look unprofessional }
Which would you hire? { Will you lose clients because your brand looks messy }

Professional design and photography can sell you, your company and brand. Unprofessional design can do the opposite, damaging your brand and lose you sales. Here we showed drastic differences between DIY design and hiring a Graphic Designer. It is the same wording but look at the sheer difference that can be achieved by using a professional designer and professional images!

The lesson today is to never underestimate the value of great graphic design!

You can see more of our Graphic Design & Branding Tips { here }

Branding & Graphic Design Tips - Dress Your Brand

We loved that Kat Williams of the renowned Rock n Roll Bride blog writes about the importance of your brand image as part of The Green Room section of her blog. It is definitely worth a read! Whether your brand is a your blog, you are a wedding photographer, event designer or own a boutique - you need your brand image to attract clients and also keep them. We will be discussing essential tips for branding and graphic design over the next few months here on Itty Bitty & Bijou.

We, like Kat, recommend hiring a Graphic Designer to complete any design work you need for your company. Graphic Designers of course know how to create a stunning brand image for yourself using images and fantastic fonts which will look beautiful, attractive and professional. As much fun as it may
be to play with it yourself, you are missing out on the value that a Graphic Designer will bring to your company.

You would dress your best when meeting your clients wouldn't you? Do the same for your brand.

For information & a price list of our own Graphic Design & Branding services email us at ittybittybijou{at}googlemail{dot}com 

You will soon be able to find a selection of our Graphic Design
& Branding items and services available within our Etsy shop too!